Meet the FAST Agency

All our agencies benefit from the proactive support of our Frontline Agency Support Team (FAST). Based in Sydney, FAST provides assistance and direction in the following key areas:


FAST handles advertising, online marketing (including website development and hosting), search engine optimisation (SEO), social media campaigns and content development – such as analysing the results of our regular candidate surveys to develop insightful, widely-circulated online articles.

Contracts and Operations

FAST manages all client contracts – including preferred supplier agreements and tenders – and also conducts the accounts collections process on behalf of the agencies. FAST maintains the consistency of service across all agencies and, along with being a central point of contact for all accounts, also conducts ongoing customer satisfaction surveys. FAST coordinates two conferences each year which involve all agencies, and four more separate “Industry Days” where all agency managers meet to review operations and marketing business plans.

Information Technology

The strict privacy and confidentiality requirements demanded by the recruitment industry makes data management critically important. In response, FRG has built its own proprietary recruitment and agency management system. The system has full offsite redundancy and uses independent third parties to record all electronic traffic entering and leaving the system, and can so provide full data origin and destination record keeping. FAST’s team of four IT specialists ensure the smooth running and intelligent evolution of FRG’s IT systems.

Human Resources Support

Because ‘helping people’ is a strong part of what we believe, we’ve developed strong HR procedures and practices. All internal and external recruitment and management systems are documented, audited and backed up with improvement processes. Staff training is a major focus, with all new consultants receiving extensive formal training: an initial two weeks of recruitment and Frontline systems orientation, and then complete a three day induction training programme.

Over the consultant’s next two years, as well as weekly formal mentoring, they must complete three more compulsory internal training programmes. All formal training programmes are examined, and along with consistently meeting client servicing standards, all consultants must successfully complete the programme before they progress to higher responsibility roles.

Meet the FAST agency

Debbie Davis

Founder & Executive Director

Deb_2015Deb is the Founder of Frontline Recruitment Group. As a mum caring for a young son, in 1995 she switched from her former full-time role with a leading fashion retailer to part-time, handling the brand’s recruitment needs. Over time, Debbie received recruitment enquiries from other retailers in NSW, and then interstate – and so Frontline was born.

Deb continues to be heavily involved in the day-to-day running of the business today, and is constantly looking for ways to improve our processes and optimise Frontline’s systems.

“From the first day we started recruiting at Frontline, we have focused day-in and day-out on helping others. By focusing on helping our candidates with their careers, and by helping our clients find the right people for their organisations, we develop genuine long-term relationships. It is this constant focus on helping people that has been a key factor is Frontline success these past 20 years.”


Peter Davis

Managing Director

PDavis-copyPeter is Frontline’s Managing Director and husband to Founder Deb Davis. After working as a franchisee in a corporate training franchise, Peter joined Frontline 1995 as a database developer.

A typical day for Peter can involve anything from travel, meetings, research, to attending conferences and talking with consultants and clients – it really depends on the day!

Peter was in the Royal Australian naval college for seven years, before joining the NSW Fire Brigade and completing a Bachelor of Arts Degree. Although he is a keen golfer and snow skier, his real passion is for boating and water sports – including wakeboarding and more recently, wakesurfing.

“For me, the most rewarding part of my job has always been seeing the business grow, but more importantly, seeing the people within the business grow with it.”


Belinda Piggott

Commercial Manager


Belinda started with Frontline in 2003. Three years later she bought her own business with her husband and became a Franchisee of an Oporto store. After a successful sale, she then returned to Frontline as our Commercial Manager, and is responsible for the development, operation and maintenance of commercial systems and procedures at Frontline.

She finds the most rewarding part of her job is helping people and helping the business succeed. On what attracted her to working at Frontline, Belinda said;

“Watching everyday normal people be business owners who are working hard, giving it a crack, riding the highs and lows and watching them succeed.”


Melissa Moseley

National Operations Manager


Melissa is Frontline’s National Operations Manager, and has been with us since 2005. She works very closely with our franchisees and directors on a daily basis, and provides invaluable support, service and guidance to the entire Frontline network.

Mel was recently awarded the 2016 FCA Award for Field Support Manager of the Year NSW/ACT, and finds that the most rewarding part of her job is seeing people succeed in a company that is rapidly expanding and changing.

“I work for Frontline because of the people, the pace and knowing that as I work directly with our network of agencies, I am part of something big and yet so closely connected. From the day I started with Frontline, they have allowed for my personal and career development.”


Belinda Morgan

Collections & Accounts Receivable


Since joining Frontline in 2008, Belinda has worked in a number of different roles. Originally a receptionist for Frontline Retail, she then progressed to the Office Manager and PA for the executive team at Head Office, and is now the main point of contact for Collections and Accounts Receivables.

Bel also recently completed her Personal Training diploma, is a qualified F45 trainer, and is the FAST team’s resident health, well-being & beauty guru!

“I enjoy celebrating the small wins in receivables and knowing we are playing a part in helping all of our small business’ receive payment for their hard work and sales. I also love being part of such a great family culture and celebrating everyone’s success as a team!”

Jodie Briede

National Projects Manager

JodieJodie is Frontline’s National Projects Manager and has been with us since 2003. Jodie’s role is focused on Franchising compliance (for the Franchisor and our Franchisees), policies and procedures, and compliance with all statutory requirements (including the Privacy Act and Franchising Code).

On a typical day, Jodie is focused on improving Frontline’s operating systems – both recruitment and franchising – and she finds that the most rewarding part of her role is when she is able to introduce new or improved systems to our franchisees and their staff to further enhance our recruitment process and the efficient operation of each agency.

“I was attracted to work at Frontline because it is a family owned company that has a culture of promoting from within which has seen my role and responsibilities expand over the years.”


Leonie Howarth


Leonie is Frontline’s Company Accountant, and has worked in accounting roles across various industries, including 5 years working in the UK.

She finds the most rewarding part of her job is being able to pull together a view of the business through the numbers, and working with a great team!

On what attracted her to working at Frontline, she said “The culture and people, which was evident straight away”


Ray Wang

Assistant Accountant

Ray is Frontline’s Assistant Accountant and has been with us since 2015.

Ray provides daily assistance to Leonie, the Director’s, Operations team and Marketing Coordinator, and has a background in accounting as well as hospitality. He is also very helpful and knowledgeable when it comes to all things technology!

He finds that the company culture and friendly colleagues attracted him to want to work at Frontline, and that Friday drinks are rewarding after a long week!

Sophie Griffiths

Marketing and Events Coordinator

Sophie joined Frontline in 2016 as a receptionist, and has now progressed into the role of Marketing & Events Coordinator. In this role, Sophie is responsible for creating & implementing various advertising & marketing campaigns for all of the Frontline brands, and also works with the Operations team & Directors to plan and execute various conferences, events and incentive trips.

“I think the most rewarding part of my job is being able to come in every day and work with such a great team. We are such a close knit group, so being able to share ideas & laughs with them on a daily basis is great!”


Melissa Graham

Administration Assistant

Nishanth Sridhara

IT Administrator